Ikigai

Zambia — Livingstone & Victoria Falls

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We crossed into Zambia where zebras and giraffes roamed through our campsites and monkeys stole from our tents.Continue reading on »
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Kande Beach Village — the school, the hospital and the wealth of happiness

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Three local boys walked me around Kande Beach Village, just off the shore of Lake Malawi.Continue reading on »
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Malawi — a big lake, a big swim, and a big jump

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I am becoming wild.Continue reading on »
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5 Things You’ve Never Considered About Being a Flight Attendant

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Being a Flight Attendant has it’s ups and downs and although it’s usually perceived as being an easy or glamorous job, having an office in the sky offers a unique and stressful working environment. Here are five things that you’ve probably never considered about being a Flight Attendant:  1. You’re the Main Attraction! For the Duration of the Flight I’ll never forget my first flight to...
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Why Vote?

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I never knew how patriotic I was about Canada until I lived abroad. There’s just something about defending your country to a table of Americans in Viet Nam that will do that for you. But I also never knew how fortunate I was to be from Canada until I experienced firsthand the appalling, every day realities in other countries. Across the globe I saw degrees...
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Bye, Bye Burger King

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I just finished a series of Throwback Thursday social media posts on Twitter and Facebook, where I shared images of several brand icons from the past – familiar old friends like the Koolaid Kid, the Green Giant’s friend, Little Sprout and the dethroned Burger King. I discovered the characters on display at the San Francisco airport, while on route to a client assignment at the MobileBeat conference last summer. Some of...
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Brands That You Love

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Are you in a long-term relationship? I love everything Apple – my iphone, my MacBook Pro, my ipad! I love my Mazda … Zoom Zoom. I love Air Canada and their Aeroplan loyalty program. I’m a loyal fan of my local nail place, even though there are dozens of others to choose from. I love Downton Abbey, though I wouldn’t wear a t-shirt with the...
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Know Your Audience – Dog Gone It!

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Everyone loves dogs! Or do they? Dedicated to Dexter We shared our home and family for over 16 years. You brought love, joy and discipline to our lives. While reminding us to be loyal, forgive quickly and enjoy every moment that we are alive. Bless you, Dexter. You are missed. On my recent trip to the United Arab Emirates, I had the honour of speaking...
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5 Things I love about October

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… and how they inspire brand excellence. 1. Canadian Thanksgiving I hope my Canadian cousins had a fabulous Thanksgiving weekend. I’m so grateful for the opportunity to get together with my family and friends to share in tradition. Even though I always eat too much! I want to take this time to thank YOU for following me over the years as I build my business....
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Branding and the Environment

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How the environment can grow your brand? Happy World Environment Day!! Back in 1972, the United Nations dedicated June 5th to the environment. Bringing global citizens together to create a better world for our children. Since then, there has been thousands of worthy initiatives around the world; beach clean-ups, tree planting, sustainable energy, education and preservation, even food consumption. All a collaborative effort to maintain...
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