Kublai

How to Make Sure Your Business Survives an Economic Crisis

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As a business owner, it’s important to plan for emergencies, should they arise. While it’s impossible to predict the future and absolutely guarantee your business survives an economic crisis, there are strategies you can use to significantly increase the odds of survival for your business. Focus on Lead Generation You can greatly increase your chances […] The post How to Make Sure Your Business Survives...
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Guest Post: Ways of Incredible Marketing for Service Business

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From the ever-changing universe of promotion, companies are always on the watch for new and innovative tactics to market their goods to a broader audience. Occasionally, service-centric businesses find themselves missed in a sea full of organizations advertising products. Well, in other words, the advertising and marketing for service businesses is not a simple feat. […] The post Guest Post: Ways of Incredible Marketing for...
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Rosé: More Than A Church Wine

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Did you know that Rosé was the first wine created back around 7000 BC? How cool is that? Apparently, red and white wines didn’t come until a few thousand years later. That’s one helluva gap in wine creation! I discovered this nugget of knowledge just a couple weeks ago when I was looking up fun... The post Rosé: More Than A Church Wine appeared first...
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Foundational Aspects of Setting Up a Business

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Setting up a business is exciting! However, there are many steps you need to take before you can hit the ground running. Here are a few general guidelines to help you in the process of building your business’ foundation as you set it up. Building an Identity  You’ll need to develop a brand for your […]The post Foundational Aspects of Setting Up a Business appeared...
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How Well Do You Really Understand Your Target Audience?

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When your business is in growth mode, it’s important to evaluate different aspects of your business, such as your target audience and determine how those factors can help you achieve your goals. You need to pinpoint the small facets that help complete the big picture. A good place to start is with your target audience. […]The post How Well Do You Really Understand Your Target...
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How to Improve Your Website To Land More Clients

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In today’s online market economy, the importance of a good website cannot be overstated. Many customers, clients, and potential connections will form their first impressions of your business based on your website. Because of this, it’s essential to get people to take your website seriously. If you want to know how to improve your website […]The post How to Improve Your Website To Land More...
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Representing Your Brand in Person-to-Person Interactions

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Your business should be seen and heard even after you leave the office. The power and personality of your brand can shine through in your day-to-day activities. You should be proud of your products and hard work even when you’re hardly working. The truth is that no customer looks forward to an unwanted approach of […]The post Representing Your Brand in Person-to-Person Interactions appeared first...
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Representing Your Brand in Person-to-Person Interactions

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Your business should be seen and heard even after you leave the office. The power and personality of your brand can shine through in your day-to-day activities. You should be proud of your products and hard work even when you’re hardly working. The truth is that no customer looks forward to an unwanted approach of […]The post Representing Your Brand in Person-to-Person Interactions appeared first...
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Top Tips for Freelancers Just Starting Out

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Many professionals dream about quitting their day jobs and launching their own freelance business. Here are three of the best tips for freelancers just starting out on this journey.. so you can make sure that you’re ready to go at it on your own. Diversify Your Portfolio While it is important to find your niche, […]The post Top Tips for Freelancers Just Starting Out appeared...
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The Pairs Well With… Pinot Noir Pairing Guide

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If you’ve been tracking this month’s storyline, you know that we’ve been full steam ahead on all things Oregon Wine Month, Pinot Noir and Willamette Valley, which means we couldn’t close out this month without dropping a Pinot Noir pairing guide.  As we discussed in our last article, Pinot Noir runs the gamut of light... The post The Pairs Well With… Pinot Noir Pairing Guide...
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